Shri Tarachand Karani started L V SPICES from a humble background and made it an iconic household brand in India and many parts of the world.
He was passionate about sourcing the best spices and never compromised on the quality of his products. He firmly believed that the taste of the product comes first and that great taste needs great quality. Mr Tarachand Karani started L V SPICES with the dream that one day he will reach the top of the market in the spice business. Today, L V SPICES is one of India’s largest manufacturer of Pure Ground and Blended Spices. Mr Tarachand Karani was a great leader and was admired by many in the community for his foresight, words and wisdom.
He successfully managed to balance his life between business, family and humanitarian duties.
All of us have a life to live but very few people live a life truly inspiring and extraordinary. The life of the 75-year-old founder of L V SPICES, Mr Tarachand Karani, is studded with so many crowning accomplishments that ordinary mortals might take several lifetimes to achieve. Born in Kutch, in the state of Gujarat, India, he was raised in a loving family. The family later migrated to Mumbai. Mr Tarachand Karani sold spices from a small shop “LVM SPICE VILLAGE” located in the heart of Mumbai’s business hub, which he opened in the early 1970’s. Although it can be said that Mr Tarachand had to give his studies a go-by, the boy did not miss out on getting a worthwhile education in the school of hard knocks of life – something that helped shape and build his character and spirit.
After spending some tough, gruelling years, he eventually set-up the spices manufacturing unit in Navi Mumbai, Maharashtra, which became his calling card thereafter.
With a humble beginning from a modest shop in Mumbai, Maharashtra, Mr Tarachand Karani laid the building blocks and the foundation of his future empire in the spice business, whose worth is multi-crore today and growing in value. The ‘King Of Chilli’ was now getting popular by the word of mouth. Local fame brought in more business and more business brought in more money. As the business took off, Mr Tarachand Karani set-up another manufacturing unit in Warangal, Telangana
The company is one of the biggest brands of spices in the country today. Besides being a manufacturer, L V SPICES is also a wholesaler and exporter of ground spices and spice mixtures.
It specializes in several unique traditional blends of spices suitable for different recipes. Currently, L V SPICES has more than 1500+ products in its kitty and it exports to about 75+ countries, including the U.K., Europe, U.A.E., USA, Canada, South East Asia and others. Its best-selling products include Chilli Powder, Malvani Masala and Garam Masala – each selling roughly a crore packets every month. The company has various factories and tie-up operations in Karnataka, Gujarat, Maharashtra, Andhra Pradesh, MP and Rajasthan. Bapuji or Kaka or Mirchi Seth, as Tarachand Karani is fondly referred to – attributes the success of his company to sheer hard work and quality of the product. “Spices are our core product and in the near future we will be only concentrating on this category,” he says.
Team
TARACHAND KARANI
WORK SUPERPOWER
He develops and maintains the company’s vision, mission statement, and strategic plan. He sets up systems and procedures to ensure the company’s success over time. He reviews financial statements and other reports to assess the company’s performance.
PARTH KARANI
WORK SUPERPOWER
Managing and increasing company revenue by identifying and developing new business opportunities as well as expanding the brand presence. He leads cross-functional teams, manages existing partnerships, and evaluates company business goals to ensure maximum profit.
BHAVIK KARANI
WORK SUPERPOWER
Mr Bhavik is responsible for contract management that encompasses all facets (e.g. file, evaluate, administer, review, manage, analyze and negotiate). He works with vendors to negotiate, renegotiate, and administer contracts. He manages the sourcing and purchasing processes.
HIREN KARANI
WORK SUPERPOWER
Mr Hiren takes on the tasks and responsibilities of all the departments under this guidance. He tends to have a pretty hands-on with all the companies functions and gravitates more towards certain functions like production, sales and finance.
NITIN KARANI
WORK SUPERPOWER
Mr Nitin looks for signals both inside and outside the company that could indicate threats to continued success or opportunities to grow the business and increase market share. He makes projections based on current trends and future expectations, and sets the strategic goals for the company.
NINA KARANI
WORK SUPERPOWER
Mrs Nina formulates strategies that concern the design and practicality of the companies' online shops and adjacent platforms. She makes executive decisions to ensure that these frameworks facilitate the generation of profit.
VINOD SINGH
WORK SUPERPOWER
Mr Vinod oversees all activities of the accounting and tax accounting departments and is involved in the supervision and management of general accounting activities, analyses, business partnerships, and the maintenance of effective internal controls while ensuring statutory compliance in all accounting initiatives.
MUKESH VORA
WORK SUPERPOWER
Mr Mukesh is responsible for managing the day-to-day operations of the company’s wholesale division. He oversees all aspects of this division, including inventory management, sales strategies, staffing decisions, and more.
RAKESH TIWARI
WORK SUPERPOWER
Mr Rakesh is a professional who manages staff to accomplish human resource objectives across many different districts. He has the ability to control significant decisions, recruit new customers, and increase sales by improving employee engagement techniques.
VIJAY SOMAIAH
WORK SUPERPOWER
Mr Vijay is a professional who makes sure everything from events and campaigns to research gets done on time. He supports the department’s initiatives and is often in charge of logistics while also working with strategic partners.
RAJESH SHARMA
WORK SUPERPOWER
Mr Rajesh has a key role within the sales department. He has a hands-on approach in identifying and strategizing on new and current business opportunities, to maximize revenue and profit and to achieve company objectives.
VISHAL CHATURVEDI
WORK SUPERPOWER
Mr Vishal is responsible for ensuring that the right products are delivered to the right location on time, to the quality required and in the most cost effective way. He oversees the distribution and transportation of goods from the manufacturer to the consumers.
MINAXI BHUWAD
WORK SUPERPOWER
Mrs Minaxi is a very dynamic and confident product developer with strong culinary, technical and organizational skills. She is responsible for day to day developing of high quality fresh recipes, blends, seasonings, etc.
SWATI SHINDE
WORK SUPERPOWER
Mrs Swati ensures that all products of the company meet consistent standards. She plans and implements quality control tests. She also inspects at various stages in production and formulates reports on their key findings to strike the best solution as and when needed.
PRATAP SINGH
WORK SUPERPOWER
Mr Pratap is responsible for the technical management, supervision and control of industrial production processes. He plans and organizes production schedules. He assesses project and resource requirements.
NAGENDRA YADAV
WORK SUPERPOWER
Mr Nagendra directs the production and layout of artwork, graphic design, facilitating of communication and collaboration across departments to ensure project specifications are met. He oversees the day-to-day workflow and output of the department, prioritizing and assigning projects.
KAVITA DESHPANDE
WORK SUPERPOWER
Mrs Kavita oversees a team of people who respond to inquiries from prospective, current and past customers. She uses both technical expertise and interpersonal skills to run a contact centre.
SUNIL SINGH
WORK SUPERPOWER
Managing and increasing company revenue by identifying and developing new business opportunities as well as expanding the brand presence. He leads cross-functional teams, manages existing partnerships, and evaluates company business goals to ensure maximum profit.